mindfully created natural haircare made with 95% organic ingredients in Italy. In our clean, innovative formulas, we combined the power of nature with science to give a new life to damaged, dry or stressed hair.




meet our founder 

Hi, I'm Jenia, a founder of JENIA HAIR. For years, women kept asking me questions about my hair, how I managed to grow it so long as a blonde, and which hair routine I had. Being passionate about beauty & self-care, I grew into a real expert in treating damaged hair since my curly by nature hair has always been quite fragile & dry.


They say from bad comes good. Here I have to thank two people: my ex-hairdresser, who burned my hair & my husband, who encouraged me to look for a solution to heal my hair instead of cutting it short after that. Thus, I became inspired to create a woman-to-woman solution since I knew exactly how it feels to have dry, damaged hair and make efforts to heal it. 



My challenge was to bring together my highest demands for a hair product & the laboratory's state-of-the-art scientific innovations. Thus, after years of testing & making, JENIA HAIR was born. Natural, highly efficient, clean, sophisticated. The brand built with an ethical philosophy, from sourcing ingredients to the eco-friendly yet stylish packaging we use.


Here we are launching our first signature product - Intensive Hair Treatment, where nature and science work together to give your hair a new life!


JENIA HAIR stands for ethically beautiful haircare. Because of her love for animals & nature, our founder Jenia becomes a vegetarian at 12. Her life philosophy influenced the philosophy of JENIA HAIR as a brand as she gathers a team of like-minded people, animals & nature lovers & decides to incorporate an ethical mindset & the clean beauty philosophy into each decision of the brand.   

Pulizia della spiaggia


JENIA HAIR seeks to reduce our impact on the environment & to make the world a healthier place. Our products are formulated using a sustainable and transparent mindset and don't contain any harmful ingredients.


JENIA HAIR has started an initiative to support Sea Shepherd Italy, a non-profit organization committed to protecting the Mediterranean ecosystem. In addition, we plan to donate a part of the income to help fight ocean plastic pollution and participate in different environmental projects

please recycle

Follow us on Instagram @jeniahair to find out our giving back efforts and learn about all the process. The plastic we use is 100% recyclable. The moment there's something better, we will use it. 

Please recycle after finishing the product.



Our ingredients matter! JENIA HAIR Signature Innovative Bio-Complex is based on 95% organic ingredients with a high concentration of vegetal keratin, precious organic oils & plants, minerals, polyunsaturated fatty & amino acids.

Our Signature Intensive Hair treatment and other hairline products are formulated to heal particularly damaged, fragile, dry & stressed hair.



All JENIA HAIR products are free of sulfates, parabens, mineral oils, phthalates, paraffin, petrolatum, glycols, petrochemicals, animal derivatives, formaldehyde and other toxic and harmful ingredients. 


The Intensive Hair Treatment doesn't contain silicones & entirely safe for the environment & people.